Paid Search vs Organic Marketing

Over 90 percent of all online experiences start with the use of a search engine. This results in about 3.5 billion searches each day and this is just through Google. Every business agrees that search is extremely valuable. However, there are some disagreements when it comes to organic vs paid search marketing. Paid Search vs

Posted in Digital Marketing, Marketing, Organic SEO |

Oct 2020

Defining Digital Marketing Goals

Digital marketing, although it has been around for several years now, is still relatively new. In addition, each year it becomes more complex. The excitement for all of the new tools and channels can lead marketers into a trap of focusing too much on how and then forgetting to focus on the why. This is

Posted in Digital Marketing, Marketing |

Oct 2020

Website Design Mistakes That Can Hurt Your SEO?

SEO plays a big role in your rankings. Not only does it help get your content and your products in front of consumers, but it also helps boost your company branding. Website design mistakes can significantly impact your website’s SEO rankings. As important as the content may be for your site, the design of your

Posted in SEO, Website Design |

Sep 2020

Google Ads vs Facebook Ads: Which will get you a better ROI?

PPC advertising can be a fantastic tool for bringing more attention to your brand and helping you drive direct traffic to a sales page or eCommerce store. But with multiple different platforms offering PPC, Google ads vs Facebook ads, how do you know what the best option is for you? Google Ads vs Facebook Ads:

Posted in PPC |

Paid Search vs Organic Marketing

How To Use Social Media To Support SEO

Defining Digital Marketing Goals

Website Design Mistakes That Can Hurt Your SEO?

Google Ads vs Facebook Ads: Which will get you a better ROI?